Global Digital Signage Software Market By Software Type (Edge Server Software, Content Management System, Others), Service (Installation Service, Maintenance & Support Services, Others), Application (Indoor, Outdoor), End-Use Vertical (Commercial, Infrastructural, Institutional, Industrial, Others), Geography (North America, South America, Europe, Asia-Pacific, Middle East and Africa)– Industry Trends and Forecast to 2026
Market Analysis: Global Digital Signage Software Market
Global Digital Signage Software Market is expected to rise from its initial estimated value of USD 5.36 billion in 2018 to a projected value of USD 12.17 billion by 2026, registering a CAGR of 10.79% in the forecast period of 2019-2026. This rise in market value can be attributed to growth in usage and applications of digital signage.
Market Definition: Global Digital Signage Software Market
Digital signage software can be defined as the technological solution that is used to incorporate the visual aids with audios or images with videos so that specific advertisements and visual interpretation of these particular images can be created. The usage of these software also include its usage as an interface between the user and interactive digital signage displays.
- Growth in the usage of digital signage and display systems in commercial locations for advertisement and promotional purposes is expected to drive the market growth
- Growth in advancements of technology such as big data, cloud computing increasing the demand for technologically advanced products and solutions
- Absence of any set regulations and standards regarding the requirements of digital signage; this factor is expected to restrain the market growth
Key Developments in the Market:
- In January 2019, NEC Display Solutions announced the launch of a number of digital signage solutions and products for the enhancement of product offerings keeping in mind the growth in demand for digital signage. The offerings include a number of UHD Displays, Direct View LED, digital signage projectors as well as a media player for Raspberry Pi.
- In July 2016, VXL Software Solutions Private Limited announced the launch of “Illumineye DS Suite” where the users can create their own specific digital signages from scratch with the help of incorporation of texts, images, audio and videos. It is a windows-based software solution which also helps in supporting touchscreen displays.
Global digital signage software market is highly fragmented and the major players have used various strategies such as new product launches, expansions, agreements, joint ventures, partnerships, acquisitions, and others to increase their footprints in this market. The report includes market shares of digital signage software market for global, Europe, North America, Asia-Pacific and South America.
Major Market Competitors/Players
Scala Digital Signage; Remote Media Group Limited; NEC Display Solutions.; BroadSign International, LLC; Omnivex Corporation; Panasonic Corporation; VXL Software Solutions Private Limited; Planar Systems; NAVORI digital signage software; Cisco; SHARP CORPORATION; SAMSUNG; NoviSign Digital Signage Inc.; FOUR WINDS INTERACTIVE.; ADFLOW Networks. A Daktronics Company; Intuiface; Rise Vision; Acquire Digital; Visix, Inc.; Xtreme Media Pvt. Ltd.; ONELAN Limited; DISE INTERNATIONAL AB; TruKnox Technologies Pvt. Ltd.; YCD Multimedia; l squared capital; Mvix(USA), Inc. are few of the major competitors currently present in the digital signage software market.
Data collection and base year analysis is done using data collection modules with large sample sizes. The market data is analysed and forecasted using market statistical and coherent models. Also market share analysis and key trend analysis are the major success factors in the market report. To know more please Request an Analyst Call or can drop down your inquiry.
The key research methodology used by DBMR Research team is data triangulation which involves data mining, analysis of the impact of data variables on the market, and primary (industry expert) validation. Apart from this, other data models include Vendor Positioning Grid, Market Time Line Analysis, Market Overview and Guide, Company Positioning Grid, Company Market Share Analysis, Standards of Measurement, Top to Bottom Analysis and Vendor Share Analysis. To know more about the research methodology, drop in an inquiry to speak to our industry experts.
Key Insights in the report:
- Complete and distinct analysis of the market drivers and restraints
- Key market players involved in this industry
- Detailed analysis of the market segmentation
- Competitive analysis of the key players involved